Current Event Impact Score
123.0
Traffic
| Impressions: |
1,345,726 |
| Traffic from Social: |
686,942 |
Conversation
Visibility
| Buzz: |
669,060 |
| Brand Visibility Index: |
55.6 |
| Share of Social Voice: |
53.6% |
Actions
| Likes/Comments/Shares: |
502 |
| Social Activities per Visitor: |
2.65 |
| Value per Like: | $
3.16 |
Audience
| People talking about you right now: |
239 |
Target audience: Females, 34-42, pink-haired, reality TV enthusiasts, really BIG jerks.
On Social Sites
| Opportunities to see: |
3,501,096 |
| Diffusion/Echo Quotient: |
2.91 |
| Time spent on Facebook: |
63.10% |
| Cost per Engaged Minute: | $
1.70 |
| Cost per Normal Minute: | $
1.22 |
Sentiment
| Overall Favorability Score: |
51.4 |
