Current Event Impact Score
133.8
Traffic
| Impressions: |
2,287,203 |
| Traffic from Social: |
1,073,192 |
Conversation
Visibility
| Buzz: |
672,371 |
| Brand Visibility Index: |
59.9 |
| Share of Social Voice: |
62.8% |
Actions
| Likes/Comments/Shares: |
929 |
| Social Activities per Visitor: |
2.19 |
| Value per Like: | $
9.15 |
Audience
| People talking about you right now: |
77 |
Target audience: Males, 12-17, blonde, card sharks, really BIG jerks.
On Social Sites
| Opportunities to see: |
4,166,608 |
| Diffusion/Echo Quotient: |
2.57 |
| Time spent on Facebook: |
73.43% |
| Cost per Engaged Minute: | $
2.16 |
| Cost per Normal Minute: | $
0.32 |
Sentiment
| Overall Favorability Score: |
39.8 |
