Current Event Impact Score
183.3
Traffic
| Impressions: |
1,419,414 |
| Traffic from Social: |
742,532 |
Conversation
Visibility
| Buzz: |
648,855 |
| Brand Visibility Index: |
65.1 |
| Share of Social Voice: |
54.0% |
Actions
| Likes/Comments/Shares: |
582 |
| Social Activities per Visitor: |
1.27 |
| Value per Like: | $
5.95 |
Audience
| People talking about you right now: |
244 |
Target audience: Males, 60+, brunette, reality TV enthusiasts, jerks.
On Social Sites
| Opportunities to see: |
4,310,987 |
| Diffusion/Echo Quotient: |
2.25 |
| Time spent on Facebook: |
84.08% |
| Cost per Engaged Minute: | $
2.69 |
| Cost per Normal Minute: | $
0.83 |
Sentiment
| Overall Favorability Score: |
81.8 |
