Hero Metric
9.3
Reach
| Hits: |
1,024,623 |
| Impressions: |
1,188,563 |
Awareness
| Brand Stature Index: |
817 |
Engagement
| Engagement Index: |
331 |
| Clickthrough: |
56.3% |
| Mobile: |
8.24 |
| Macro-Consistisization: |
431 |
Retention
| Saturation: |
58.7% |
| Favorability: |
71.2% |
| Lift: |
0.87 |
Competitors
Analysis:
Conversion rates have improved but remain low. Implementing best practices such as limiting the number of form fields will improve this conversion rate. Since nearly 25% of site visits include drilldown pages, consider updating this content to provide access to primary calls to action as well. Conversion rates have improved but remain low. Implementing best practices such as limiting the number of form fields will improve this conversion rate.