Hero Metric
10.2
Reach
| Hits: |
1,783,504 |
| Impressions: |
1,944,019 |
Awareness
| Brand Stature Index: |
687 |
Engagement
| Engagement Index: |
890 |
| Clickthrough: |
76.4% |
| Mobile: |
7.66 |
| Macro-Consistisization: |
969 |
Retention
| Saturation: |
61.1% |
| Favorability: |
73.2% |
| Lift: |
1.13 |
Competitors
Analysis:
The Contact us page is the second most frequent landing page and has a high bounce rate. Optimise the page to better retain traffic. Although it appears as though some campaigns are running, their tagging must be updated so that traffic is properly attributed.