Value / Visit
6.2%
Status: ENABLED
Results & Recommendations
- Update positioning statement
- Test conversion rate
- High impact imagery
Highest Performing Variant
7
Efficiency
Tests
Combinations (53)
Tests
| Variation | Observed Improvement | Action/Visitor | Lift |
| Original | Y | Null | Y |
| Variant 11 | N/A | Improved | Y |
| Variant 1 | Y | Improved |  |
| Variant 2 | N | Severe | |
| Variant 18 | Y | Many | 570 |
Improvement
