Hero Metric
9.3
Reach
| Hits: |
1,640,708 |
| Impressions: |
1,689,929 |
Awareness
| Brand Stature Index: |
919 |
Engagement
| Engagement Index: |
375 |
| Clickthrough: |
55.3% |
| Mobile: |
7.70 |
| Macro-Consistisization: |
295 |
Retention
| Saturation: |
57.9% |
| Favorability: |
67.4% |
| Lift: |
1.58 |
Competitors
Analysis:
Move all content within the primary domain. This will enable a more comprehensive understanding of user behaviour within the site. Consider the emerging Mobile segment as campaigns and site enhancements are developed; traffic and engagement in this segment continues to increase. Create cusomised landing pages for traffic from the most popular referring sites.